(206) 612-2243 Dennis@PalmerMarcom.com

Strategic Planning

Strategic Marketing Planning

Our planning process helps your marketing budget get more bang for the buck.

 Discovery

We look at your marketing situation from the inside out, first using existing research and supplementing it with new, primary research to fill any knowledge gaps.

 Strategy Development

A collaborative effort that is guided by the findings of the Discovery Phase to focus your marketing efforts where they will do the most good.

 Tactical Planning

We develop a detailed plan for you that defines tasks, responsibilities, schedule and budget.

 Measurement of Success

How will you know when you have won? We work with you to establish metrics for all of the major campaign elements, and then revise your next plan according to the results.

How can we help you with strategy?

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